Smoke City BBQ
Logo Design, Typography, Poster Design, Lower Thirds, Video Editing
For this project of a concept restaurant I came up with the name Smoke City BBQ.
I wanted to create a logo that had a modern look but still felt traditional and would align with other BBQ spots. After brainstorming I decided to have a typography based logo with a souther style font and traditional colors.
After creating the logo I designed advertising signs for streets poles and bus stops incorporating the logo and BBQ imagery. Some of the same images were also used for social media posts, creating a cohesive brand image across multiple platforms.
I also designed lower third graphics for use in commercials and video content. These designs match the style of the logo to create a unified look throughout all the marketing materials.
Concept Work
Project Date
March 2023
Tools
Adobe Illustrator, Adobe Photoshop, Adobe Premier, Adobe After Effects
